3 Posts Worth Reading..
I. 10 Ways social Media will change in 2011: We should think about the implications for brands and help arm your clients and teams with the knowledge to understand. Social Media will be supersized Companies will integrate social feedback into their decision making process Mobile will become our gateway to the world Video will be … Read more
Focus on what you have…
I read a post this am by @MattChevy that reminded us to focus not so much on the end destination, rather to focus on the day-to-day, or the journey so to speak. I guess this is contrary to common wisdom which tells us to focus on our goal, and the rest will happen. The truth … Read more
Friendship is changing.. For Better or Worse?
For better. We are evolving. But that’s just my own pov. “If you address either boyfriends or money.. Then I’m not coming home for thanksgiving!” Were the words echoing in the the hall from my friend shouting at her mother through the phone. “We are 21, 23 and 24..If we come home with a friend, … Read more
The Great Facerace..
Yesterday, in the world of advertising, brands dealt with consumers. Today brands deal with people. Social media is a medium for people to connect with people. If brands want to successfully coexist in social media with people, they need to play by the people’s rules. In the case of Facebook – There are over 500 … Read more
RE:FORMSCHOOL | Digital Strategy Day 2
DAY 2 Social Marketing Plan | Draft V.2 | 10/04/10 Challenge: RE:FORMSCHOOL is a really cool project, but most people don’t get it until they are here..and see how crazy an idea this is.. Question: How can we explain what it is we are doing in a way that people care? Answer: Capture, create and … Read more
RE:FORMSCHOOL | Digital Strategy Day 1
Volunteering for a public, group, not-for-profit project can always be a daunting task. Besides the personalities, different ways of working, levels of commitment, access to resources and everything else, its sometimes difficult to get done what you need to in the amount of time that you have. Over the next couple of days I am … Read more
The Value of Geolocation Application
It’s all about the story. When it feels good it works! Just like a conversation. At #Influencer10 last week there was a bit of healthy conversation around geo-location type platforms –and the question was posed- looking ahead at SCVNGR, places, foursquare, within music, marketing and art– what is the role of geolocation applications? Or in … Read more
RE:FORMSCHOOL
RE:FORM SCHOOL is a high profile group art exhibition, event series and public awareness campaign taking place in New York City, that brings together the creative community in a call for the reform of the American Public Education System. http://reformschool.letsredu.com This is a pro bono project with a bunch of talented individuals and artists including … Read more
Influencer Vs. Innovator | #influencer10
If there is one thing for certain, time is no longer a commodity. The question is, in the time that you have, how do you spend it and what do you do with it? And in doing what it is you do with your time, how much control do you have? Is that which you … Read more
AT&T and the World Cup
Sucks to be you, traveling with an iPhone to the World Cup. Maybe though it’s a blessing in disguise.. Here’s the breakdown: Voice: $1.69/min with World Traveler add on for $5.99 SMS: $.50 to send a txt free to recieve MMS: $1.30 to send a mms DATA: .02/kb or pay $60 for 50% less – … Read more
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