The Movement of Sound

#TRANSFORMTODAY

DJ JOURNEY – “I feel that to be great, you need to study what is greater. And, I’ve spent the past years of my life, studying, watching, looking around, paying attention to my environment, co-existing, not saying a word; until I got to a level of, confidence and I got to a level of knowing … Continue reading

“I realize we spent countless hours…”

MARK COLANGELO – “I love making music, but make no mistake; it’s hard work.  Invisible Garden has put out two EP’s. Looking back, I realize we spent countless hours writing, recording, and mixing, but virtually no time promoting. That part was boring, and I didn’t think it was important.  I used to believe that good … Continue reading

Keys to Success: Quality Work and Truth

#TRANSFORMTODAY

DAN MUNOZ – “As an independent artist, the key to success is putting out quality work, and always being true to yourselves. That will shine through in the music and more often than not, people will be drawn to that realness and truth.“ That is the truth, over the past couple years, KB Jones and … Continue reading

#ArtistEngage

#ArtistEngage began as a small project and test concept inspired by conversations, pop-up panels and a notion of #hacksxsw all which manifested at the end of 6th street in a rented warehouse during SXSW13. The b-giv social good lounge, sponsored in parts by Dos Equis, Pepsi and Hootsuite, hosted the likes of many musicians, artists, … Continue reading

Press Pause Play | Being an Artist in 2013

Being an artist is not easy these days. Nor is life that easy for marketers or consumers as well. Through my daily roller coaster quest to develop as a professional creator, I constantly seek feedback, engagement and inspiration. Here is a great film that really captures the challenge and opportunity of being an artist in … Continue reading

How Good Content is Shared

Today, I was flipping through Instagram and came across this epic image. And thought to myself, “Perfect! I’m so stealing this.” I responded with that exactly to the publisher, and screen shot the image. They responded “do it.” I thought good, I already did. Yesterday Thump, a new EDM channel launched. They did a great … Continue reading

3 Posts Worth Reading..

I. 10 Ways social Media will change in 2011: We should think about the implications for brands and help arm your clients and teams with the knowledge to understand. Social Media will be supersized Companies will integrate social feedback into their decision making process Mobile will become our gateway to the world Video will be … Continue reading

Friendship is changing.. For Better or Worse?

Friendship

For better. We are evolving. But that’s just my own pov. “If you address either boyfriends or money.. Then I’m not coming home for thanksgiving!” Were the words echoing in the the hall from my friend shouting at her mother through the phone. “We are 21, 23 and 24..If we come home with a friend, … Continue reading

RE:FORMSCHOOL | Digital Strategy Day 2

DAY 2 Social Marketing Plan | Draft V.2 | 10/04/10 Challenge: RE:FORMSCHOOL is a really cool project, but most people don’t get it until they are here..and see how crazy an idea this is.. Question: How can we explain what it is we are doing in a way that people care? Answer: Capture, create and … Continue reading

RE:FORMSCHOOL | Digital Strategy Day 1

Volunteering for a public, group, not-for-profit project can always be a daunting task.  Besides the personalities, different ways of working, levels of commitment, access to resources and everything else, its sometimes difficult to get done what you need to in the amount of time that you have.  Over the next couple of days I am … Continue reading